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Sir Alex Ferguson’s vital Premier League transfer advice surrounding Euro 2024

Sir Alex Ferguson’s vital Premier League transfer advice surrounding Euro 2024

Sir Alex Ferguson would advise Premier League bosses to avoid spending big on flashy players at Euro 2024.

Manchester United legend has warned against viewing tournaments as the perfect place to unearth hidden gems. A glorious tournament can make clubs fall in love with a country’s star player, and United are no strangers to that fascination.



In 2014, the club splashed out on Argentine duo Angel Di Maria and Marcos Rojo, who were in the squad that reached the World Cup final. Daley Blind also arrived at Old Trafford, fresh from the Netherlands’ run to the semi-finals. This summer, Erik ten Hag may be best served by following the advice Ferguson once gave to Sam Allardyce.

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“One thing you don’t do – and it’s not me, it’s Sir Alex (Ferguson) when I spoke to him in his prime at Manchester United – never buy a player after an international competition,” Allardyce told his No Tippy Tappy Football podcast. “Because they normally let you down more than anyone else.

“Everyone speculates about someone who excelled at the Euros or the World Cup. (Ferguson) said: ‘The amount of failures that happen when a board buys (a player based on) that tournament into the football club at inflated prices’.”

He added: “A lot of players will want to go to the Euros and impress to try and get into the Premier League. Unless you’re already at Bayern Munich, Barcelona, ​​Real Madrid or Juventus, places like that. The rest will want to try and get into the Premier League and impress.”

In the post-Ferguson era, United paid a world-record fee for Paul Pogba shortly after he had helped guide France to the Euro 2016 final, despite him already having a connection with the club. Despite Ferguson’s apparent reluctance, the iconic manager has arguably made some of his best signings after international tournaments.

MANCHESTER, ENGLAND – SEPTEMBER 01: Sir Alex Ferguson of Manchester United poses with Wayne Rooney and a United jersey after a press conference to unveil new Manchester United signing Wayne Rooney at Old Trafford on September 01, 2004 in Manchester, England. (Photo by John Peters/Manchester United via Getty Images)(Image: John Peters/Manchester United via Getty Images)

Wayne Rooney had put the footballing world on alert at the age of 18 with his breathtaking displays at Euro 2004, which led to his high-profile transfer from Everton. Ferguson also twice signed the world’s most expensive defender when he brought in Jaap Stam (£10.75m, 1998 World Cup) and Rio Ferdinand (£29.1m, 2002 World Cup), but all three players proved to be excellent value for money.

Veteran midfielders Michael Carrick (2006 World Cup) and Anderson (2007 Copa América) were signed during the summers of the tournament. United also worked hard to sign Javier Hernandez before he could impress at the 2010 World Cup. However, Ferguson’s transfer record has not been perfect.


Following Euro 96, the club signed Karel Poborsky – whose lob against Portugal became synonymous with the competition as the Czech Republic came a surprise second – and Dutchman Jordi Cruyff. Poborsky made a combined 28 appearances as United won the league and reached the Champions League semi-finals that season, but would leave after 18 months, having lost his place to rising star David Beckham.

Meanwhile, Cruyff spent four years at Old Trafford and was part of United’s famous treble-winning side, but injuries meant he struggled to hold down a regular place in the side. He made 58 appearances in total before being loaned to Celta Vigo and eventually sold to Alaves in 2000.